This Eid ul Adha, Zindigi, powered by JS Bank, is revolutionizing the way sacrificial animals are purchased through its innovative cashless payment system integrated into its mobile app. Leveraging the State Bank of Pakistan’s Raast instant payment service, Zindigi has introduced a seamless QR code payment method, making transactions for sacrificial animals more convenient for both the public and traders alike.
With this new feature, Zindigi users and customers of other digital banking apps or wallets can effortlessly and securely make payments using the Zindigi QR code at selected cattle markets across Pakistan. The process is simple: customers only need to scan the QR code provided by the cattle merchant and proceed with the payment, eliminating the hassle of cash transactions.
This collaboration between Zindigi and the State Bank of Pakistan signifies a joint commitment to driving financial inclusion and fostering digital innovation within Pakistan’s growing economy. By harnessing the latest advancements in fintech, both parties aim to enhance the accessibility and efficiency of financial services, particularly during festive occasions like Eid ul Adha.
The incorporation of cattle markets into the digital economy marks a significant milestone in promoting financial inclusion and economic empowerment at the grassroots level. Through the adoption of digital payments, farmers and merchants can now have better control over their financial transactions, contributing to the overarching goal of building a digitally inclusive Pakistan.