The rise of remote work, accelerated by the COVID-19 pandemic, has transformed the global business landscape. Companies across the world have embraced the efficiency and flexibility of working with remote freelancers and teams. This shift has particularly benefited countries like Pakistan, India, and the Philippines, which have emerged as major hubs for skilled professionals offering remote services.
Pakistan, in particular, has seen a remarkable boost in its IT exports, marking a significant contribution to its economy. Recent data highlights a staggering 37% year-on-year increase in IT exports, reaching $306 million in March 2024 alone.
Amidst this dynamic environment, Acutagramming, a startup based in Karachi, has stood out. Founded by visionary Mr. Saad Rajpoot in March 2019, Acutagramming initially faced challenges gaining recognition in the competitive marketing landscape. However, the pandemic proved to be a turning point for them.
Today, Acutagramming has carved a niche for itself as a powerhouse in Gen-Z marketing. Partnering with leading global brands and agencies, they provide comprehensive online marketing solutions from Pakistan. Their portfolio includes managing the marketing operations for prestigious events such as Abu Dhabi’s largest Family Office Summit, which boasts a network managing over $500 billion in assets under management (AUM) annually.
Furthermore, Acutagramming has played a pivotal role in elevating brands like CONTRA New York, featured in Forbes 30 under 30 and supported by Jordan Belfort, famously known as The Wolf of Wall Street. They excel in services ranging from video production and graphic design to web design and event management, serving as a trusted outsourcing partner for agencies worldwide.
Saad Rajpoot, the driving force behind Acutagramming, emphasizes their mission to showcase the talent and capability of young Pakistani professionals on a global stage. His vision is to demonstrate to international brands that Pakistan houses exceptional teams capable of being the creative brains behind their marketing strategies.
As industries like F&B, Finance, Fashion, Hospitality, Real Estate, Healthcare, and Technology increasingly seek overseas marketing expertise, Acutagramming stands ready to be their strategic partner from Pakistan, delivering innovative solutions that enhance brand visibility and engagement on a global scale.