The official FIFA World Cup Instagram page has recently featured a legendary Pakistani folk singer, Arif Lohar, in a birthday tribute to football superstar Lionel Messi. The catchy song “Aaj Te Jhoom Lay” by Lohar was used in the video, which quickly went viral and captivated both football enthusiasts and music lovers worldwide.
The post, captioned “Messi ka jadu” (Messi’s Magic), showcased Lohar’s energetic and vibrant music, earning widespread appreciation and attention from audiences globally. This exposure has brought international recognition to the talented Pakistani singer, known for his lively performances and unique style.
Fans took to social media to express their excitement and gratitude, praising FIFA for promoting Pakistani culture and music on such a global platform. Many celebrated this gesture as a wonderful way to honor the rich musical heritage of Pakistan while celebrating a beloved football icon like Messi.
The inclusion of Lohar’s music in FIFA’s post not only delighted his fans but also introduced his art to a broader international audience, demonstrating the power of music in connecting diverse cultures through the universal language of sports.